Scott Fenstermaker

expert

Director Digital Marketing Riskonnect

Chicago, IL

Expert Bio

Hi, I’m Scott. I help businesses build GREAT DEMAND- AND REVENUE-GENERATING MARKETING OPERATIONS, where team members are constantly and enthusiastically mastering new skills.

Digital Strategy | Paid Media Performance | Marketing Automation | Content Marketing | Analytics

Education

MBA in Marketing/Management from Lake Forest Graduate School of Management

BFA from Illinois Wesleyan University

Press

Mentor @ 1871

Scott is a

Scott's top recommendations
Marketing/Growth (7) Minimum Viable Product (MVP) (1)
This graphic from Hubspot contains some fascinating information, especially a chart near the end that... The State of Content Marketing 2020 [Infographic]
Marketing/Growth
As digital consumerism employs more and more user reviews and user-generated content, marketers beware: When... Consumer Choice as Self-expression | Scott Fenstermaker
Marketing/Growth
We don't think enough about how the structures of our marketing teams are evolving... Marketing Teams of The Future – A book for marketers wanting to future-proof content teams | Product Hunt
Marketing/Growth
The more we rely on analytics to make decisions, the more likely we are somehow... Statistics, Damn Statistics, and Lies: The Deceptive “Certainty” of Analytics | Scott Fenstermaker
Marketing/Growth
Thank you 1871 for publishing my contribution. I hope founders will find these books as... Guest Blog: 8 Entrepreneurial Must-Reads NOT About Business
Minimum Viable Product (MVP)

Scott's Bookshelf

Here you'll find more content, handpicked by Scott, on non-expert subjects.

General

Posted by Scott Fenstermaker 3 years ago

For those unfamiliar, “originalism” was conceived in the ‘80s as a way to rationalize conservative... Judge Barrett on Textualism and Originalism | National Review

Posted by Scott Fenstermaker

Industry self-policing Exxon’s Plan for Surging Carbon Emissions Revealed in Leaked Documents

Posted by Scott Fenstermaker

Goldman Sachs: Dem sweep = faster recovery. Can we finally be done with conservative’s undeserved... Goldman Sachs: A Democratic sweep would mean faster economic recovery

Posted by Scott Fenstermaker

As a former social media agency director and professional advertiser, I fully endorse Matthew Yglesias’s... Matthew Yglesias on Twitter: “Holds up! If what you want to do with your life is harm people and make the world worse in exchange for money, then knock yourself out. But people who can get jobs at Facebook have in-demand skills and most tech companies aren’t like that.” / Twitter

Posted by Scott Fenstermaker

Thread: I’ve gotten into a couple of Twitter fights on Originalism in years past, so... Scott Fenstermaker on Twitter: “Thread: I’ve gotten into a couple of Twitter fights on Originalism in years past, so when it came up again, it seemed like a good opportunity to re-familiarize myself with the history. For a great historical summary, I recommend this essay: https://t.co/ljD4q66PFD /1” / Twitter

Posted by Scott Fenstermaker

For a great historical summary on Originalism, I recommend this essay. Constitutional Originalism and History